Marker
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Marker

Logology

Are Brands Really Turning Into Blands?

We can measure whether today’s trademarks and logos all look alike. But criticism of sameness has always dominated the discourse.

In recent years, a number of observers of the commercial landscape have commented on an increasing sameness across the world of brand design…

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James I. Bowie

James I. Bowie

Principal at Emblemetric, Sociologist at Northern Arizona University. Data-driven reporting on trends in logo design: Emblemetric.com

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