No Mercy / No Malice

Best and Worst Brand Moves of 2018

The most and least impressive action taken by a brand this year both happened on the same day

Scott Galloway
Marker
Published in
8 min readSep 11, 2018

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Editor’s Note: No Mercy/No Malice is a column from Professor Scott Galloway, where he shares various reflections on business, tech, and life on his mind each week.

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Scott Galloway
Marker

Prof Marketing, NYU Stern • Host, CNN+ • Pivot, Prof G Podcasts • Bestselling author, The Four, The Algebra of Happiness, Post Corona • profgalloway.com