Marker
Published in

Marker

Casper Disrupted the Sleep Economy; Then the Covers Came Off

The self-proclaimed “Nike of sleep” proves there’s no such thing as a $1 billion mattress company

Photo: GettyImages

Casper — the original DTC darling and self-proclaimed “Nike of sleep” — is now proof that there’s no such thing as a $1 billion mattress company.

--

--

--

Pop business for the intelligent reader. A publication from Medium.

Recommended from Medium

Joseph Scaretta: “Every business should find a way through an in-kind partnership to support the…

DIGITAL THAILAND: Big Bang 2017

Mobile Apps Bring Exponential Growth For Business In 2021 — Here’s How! | Xicom

Investment Management Solutions

www.theairr.com

Tablas Creek Vineyard Cultivates Growing Market for Regenerative Products with Decades-Old…

A Quick Chat with Louis Lehot: M&A in 2021

Digital Banking Positions the Technology of Indonesia to Get Better

Principles for people & money.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Stephen Moore

Stephen Moore

Currently: editor @ Entrepreneur’s Handbook | Previously: editor @ Medium | Keeping Business and Tech alive on Medium | Contact: stephen@sjmblog.com

More from Medium

Who Does Mark Zuckerberg Have To Hurt To Get The Elizabeth Holmes Treatment?

Peloton’s New Ad is a Masterclass In Spinning Bad Press

The Richest Person in St. Louis, Missouri

There Are No Bad Clients, Only Bad Pricing Policies