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The Daredevil Unicorns: Why WeWork, Juul, and Uber Play With Fire

Lawless startups exploiting the seams of regulation are suddenly feeling the heat—and getting burned

Four illustrated characters representing WeWork, Juul, Tesla, and Uber are in various poses, with smirks on their faces.
Illustration: Mica Warren

OhOh to be a heedless startup founder in an unregulated space. To tromp on legacy players, ignore norms and rules, and generally move fast and break things, as Mark Zuckerberg put it a…

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Steve LeVine

Steve LeVine

Editor at Large, Medium, covering the turbulence all around us, electric vehicles, batteries, social trends. Writing The Mobilist. Ex-Axios, Quartz, WSJ, NYT.