Elon Musk and Twitter’s Business Are on a Collision Course
As Twitter’s revenue explodes due to its brand safety push, Musk wants to return it to the freewheeling times of old
Published in
3 min readApr 8, 2022
Twitter’s toughest business challenge has long been convincing advertisers that it’s a safe place to spend money. The service is fast-moving, emotional, and wildly…
