Facebook Goes Meta

This post would be more meta if it was on Facebook

Facebook (umm, Meta) CEO Mark Zuckerberg announces the name change. (Credit: Facebook)

Facebook’s company renaming as Meta is less a rebranding than the creation of a new holding company called Meta to house a collection of important, possibly misunderstood, and sometimes misbehaving brands.

• There’s the reality-challenged Oculus
• The global communicator WhatsApp