Facebook’s No Good, Very Bad, Horrible Day!

The social media giant’s downturn was a long time coming

Rita McGrath
Marker
Published in
8 min readFeb 11, 2022

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When your business model depends on profiting from your users’ ignorance, eventually the gig will be up. So it seems to be for Facebook, or Meta, which had a historically horrible day last week and began to lose significant numbers of users for the first time.

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Rita McGrath
Marker

Columbia Business School Professor. Thinkers50 top 10 & #1 in strategy. Bestselling author of The End of Competitive Advantage & Seeing Around Corners.