Gap’s Latest Attempt to Stay Relevant: Selling Home Goods at Walmart

Two decades ago, you would need to go to the mall if you wanted to chase trends. All of the most popular fashion brands had their own stores and the department stores tended to have the latest trends in home goods. In 2020, this experience has drastically changed. Malls are closing, and customers have more options when it comes to making purchases.

During this time period, the name Gap was synonymous with cool. While the brand doesn’t have the same “cool” factor it had decades ago, it was still considered more…