How Airtable Can Thwart Google, Microsoft, and Amazon

To avoid being crushed by Big Tech rivals, the collaboration and productivity platform can mimic Slack’s strategy

An Airtable screenshot of a sample product team org chart

There are around 2 million apps on the iOS App Store, according to Lifewire. The market intelligence firm IDC bets this is just the beginning, estimating that by 2023, across all…