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How Airtable Can Thwart Google, Microsoft, and Amazon

To avoid being crushed by Big Tech rivals, the collaboration and productivity platform can mimic Slack’s strategy

An Airtable screenshot of a sample product team org chart
Image: Airtable

There are around 2 million apps on the iOS App Store, according to Lifewire. The market intelligence firm IDC bets this is just the beginning, estimating that by 2023, across all…




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Herbert Lui

Herbert Lui

Covering the psychology of creative work for content creators, professionals, hobbyists, and independents. Author of Creative Doing:

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