Off Brand
How Slack Became Boring
In the war for the remote office, why isn’t the hyped messaging app pulling a Zoom?
Published in
5 min readSep 16, 2020
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It’s no secret that the arrival of the coronavirus earlier this year smashed the fast-forward button on the acceptability of remote work. For a certain class of white-collar job, working from home has become the default, and it’s not clear…