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How ‘The Tipping Point’ Spawned a New Kind of Business Book

Malcolm Gladwell’s 2000 bestseller was naive about the dark side of the ideas it championed, but taught readers that books about ideas could be cool

When The Tipping Point was published in 2000, it marked a sea change in the world of books. Selling over a million…




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Margaret Heffernan

Margaret Heffernan

CEO of 6 businesses, her book WILFUL BLINDNESS was called a classic; her TED talks have been seen by over 12 million people. UNCHARTED is her new book.

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