How to Scale a Startup to 50 Employees Without Losing Its Culture
Here are the critical steps you need to make at each stage of your company’s early growth
One of the most underrated secrets of success in a startup is the ability to build not just a great product, but a great company.
The dynamics are totally intertwined. A startup can’t become a success without building a great product, no matter how awesome the company is. And a startup can’t sustain success without fostering great company culture, no matter how excellent the product is.
Great companies happen on purpose, their culture molded by a proactive leadership team from the earliest stages, and then managed by every single employee, every day. When either of those two responsibilities become lip service, the company begins to lose its luster, and the inevitable downfall begins.
Furthermore, you can’t do one without the other. They have to happen in parallel. This means that you have to invest in the company culture while you spend the vast majority of your time and resources building the killer product.
So how do you do that during each stage of your company?
