Inside McDonald’s Fraught History With Black America
Black customers and business owners have long loved the franchise, but does it love them back?
Published in
8 min readFeb 6, 2020
In 1979, McDonald’s ran a print ad aimed squarely at the African American marketplace. The headline read “Do Your Dinnertimin’ at McDonald’s” and let black customers know “you don’t have to get dressed up” and “there’s…
