Marker
Published in

Marker

Inside McDonald’s Fraught History With Black America

Black customers and business owners have long loved the franchise, but does it love them back?

Photo: Mohd Samsul Mohd Said/Getty Images

InIn 1979, McDonald’s ran a print ad aimed squarely at the African American marketplace. The headline read “Do Your Dinnertimin’ at McDonald’s” and let black customers know “you don’t have to get dressed up” and “there’s…

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store