Networking Sucks — So Do This Instead
There’s no need to fake your way through awkward interactions if you focus on the opportunities you already have
No question about it: The need to “network” leaves most of us cold. The gripping and grinning, the fake-hearty small talk — all for the sake of a hoped-for introduction or lead that may never come. A necessary evil, right? But what if I told you that it doesn’t have to be this way — and that the most important network you build is the one you already have?
Where generic networking brings to mind a faceless mass of people, connecting with people at your company happens for all the right reasons. You’re already collaborating with your team and other teams and randomly meeting other potential colleagues every day. You’re friendly with some execs, or you’re already one yourself, and so have the chance to tackle problems together. All good! I’m a fan of making lots of connections with all kinds, and all levels, of coworkers. These are the people who may become your most valuable contacts. As career writer Abby Wolfe reminds us, “When you open the door to that guy from the IT department, you also open the door to people he knows … by grabbing coffee with him during the workday, you’re not just learning more about his job, but you’re also expanding your own…
