Marker
Published in

Marker

Gastro-nomics

Oatly’s Upcoming $10 Billion IPO Was 20 Years in the Making

With a Super Bowl ad, a massive Starbucks deal, and a public offering on the way, Oatly is suddenly everywhere. Just don’t call it milk.

Photo Illustration: Save As/Medium; Source: Getty Images, Oatly

Gastro-nomics is a column about the intersection of food, business, and culture.

--

--

Pop business for the intelligent reader. A publication from Medium.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Adam Chandler

Journalist. Author of Drive-Thru Dreams. The Atlantic alum. Work in The New York Times, Wall Street Journal, Washington Post, Texas Monthly, and elsewhere.