No Mercy No Malice

Stop Thinking of the Breakup of Big Tech as Punishment

We break companies up to restore competition to markets

Scott Galloway
Marker
Published in
7 min readAug 4, 2020

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Since the age of five I’ve enjoyed peeing outdoors. Forty years later, peeing has become something I must do several dozen times a day, and I don’t like the outdoors. But life mimics math, and the product of two negatives is a positive. More math: grilled cheese or tomato soup as individuals I find boring. But together, they’re my favorite thing at the Crosby Hotel bar. God, I miss eating at bars alone, with strangers around me.

I’m staying alone in Montauk at a friend’s house while he’s in Portugal (something about taxes and quality of life). After my morning coffee and power shake, it’s time to water the plants. Look, it’s a bayberry plant, and there’s a crape myrtle. I hear something and startle. I just came from Montana, where everyone tells you to be mindful of bears. My fear escalates to DEFCON 2 when I see not a bear but five men standing in the backyard witnessing my divertissement. Four of them are wearing cargo shorts and could be quadruplets. The fifth is in a suit. The only guy who wears a suit on a 92-degree Saturday morning is a real estate broker. Now I remember, the broker is showing the house this morning.

They act like my vizsla when she’s done something wrong: freeze in their tracks and avoid eye contact. Who would blame them.

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Marker
Marker

Published in Marker

Marker was a publication from Medium about the intersection of business, economics, and culture. Currently inactive and not taking submissions.

Scott Galloway
Scott Galloway

Written by Scott Galloway

Prof Marketing, NYU Stern • Host, CNN+ • Pivot, Prof G Podcasts • Bestselling author, The Four, The Algebra of Happiness, Post Corona • profgalloway.com

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