Stop Underestimating No-Code and Minimum Viable Product Startups

Ignore the haters and understand the benefits

Joe Procopio
Marker

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Photo by John Schnobrich on Unsplash

Not long ago, a colleague of mine said some nasty things about the no-code and minimum viable product (MVP) movements in front of me. And that bugged me. At first a little, then a lot.

It’s no secret that I’ve been a pretty vocal proponent of no-code tools and MVP development for startups over the last couple years. And that’s because over those last couple years, I’ve seen rapid advancements come together to create opportunity where opportunity didn’t previously exist.

When used correctly, no-code tools and proper MVP development can help a lot more people start and expand real businesses using real technology–without having to spend years learning to write good code or spend thousands of dollars for a marketing firm to validate market fit.

And it’s becoming obvious that there’s a vested and vocal group of people who don’t want that to happen.

Here’s why you need to ignore them.

The Net Negatives of No Code and MVP Are Overblown

I’ll defend no-code and MVP in a minute. Not a lot. Just enough to prove my point. You won’t even notice it. What’s more important is why the…

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Joe Procopio
Marker
Writer for

I'm a multi-exit, multi-failure entrepreneur. NLG pioneer. Building TeachingStartup.com & GROWERS. Write at Inc.com and BuiltIn.com. More at joeprocopio.com