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Pop business for the intelligent reader. A publication from Medium.

Between The Lines

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Between the Lines

Philip Krim, co-founder and CEO of Casper. Photo: Benjamin Lowy/Getty Images

Another venture-funded company is going public, so it’s time for another round of extremely value-added commentary like “This company is not making money” or “They grew a lot faster a few years ago when they were one-tenth as big” or “I looked at their related-parties transactions and accounting issues and…

Between the Lines

Photo: Maskot/Getty Images

The sorts of people who like to quantify human behavior argue that you can boil most personality traits down to five factors that are both measurable and predictable: OCEAN, which stands for openness, conscientiousness, extraversion, agreeableness, and neuroticism. …

Between the Lines

Photo: Tim Macpherson/Getty Images

The American health insurance market looks nothing like what you’d design if you were starting from scratch. The dominant payment scheme — employer-provided health care — is literally a vestige of regulatory arbitrage allowing companies to evade wage controls in World War II.

If you’ve ever wanted to redesign health…

Between the Lines

Image: sorbetto/DigitalVision Vectors/Getty Images

It’s always sad when a bull market ends, but there are two tragedies: The textbook tragedy, in which a lot of people lose money; and the more novelistic one, in which a few people have their reputations utterly ruined.

In 1929, at the height of the crash, WASP establishment icon…

Between the Lines

Employees eating lunch at a cafe in the Googleplex in Mountain View, CA. Photo: Brooks Kraft/Getty Images

Every day, companies around the world execute a low-risk, high-return arbitrage: They buy the time and attention of some of the most highly compensated professionals in the world — programmers, product managers, data scientists, quants, investment bankers, and lawyers — for the cost of a plate of pad thai. …

Between the Lines

Stressed computer programmers looking at their computers in the office.
Photo: Maskot/Getty

When you raise money, you get cash now in exchange for the promise to pay it back later. This is usually a formal promise. Borrow money, promise to pay it back with a set amount of interest; raise equity, promise to pay the investor some percentage of the proceeds when…

Between the Lines

Credit: Yuri_Arcurs/Getty

I hate the term “content marketing.” I’m 100% opposed to calling anything I write “content,” and 100% opposed to thinking of anything I do as “marketing,” so I’m already 200% against content marketing. Sadly, that’s the word for something I do, and something I think more people ought to try.

Between the Lines

Credit: Kaveh Kazemi/Getty

Suppose you’ve found an asset you believe is overvalued. Maybe it’s a currency, a bond, a commodity, a stock, a sector, whatever.

What, exactly, should you do with this information?

Let’s assume you’re smart. Your thesis is correct, it’s overpriced, some day the price will correct, and lots of people…

Between the Lines

A Bloomberg Terminal on a desk.
Photo: Travis Wise via flickr/CC BY 2.0

“I’m going to kill X” is usually a bad business idea. Generally, there are obvious reasons to kill it (it’s profitable, customers hate it), and there are nonobvious reasons nobody has succeeded yet.

Bloomberg is one of the best software companies in history, and it may be the single best…

Marker

Pop business for the intelligent reader. A publication from Medium.

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