Sign in

Marker
Pop business for the intelligent reader. A publication from Medium.

Founder Stories

In Marker. More on Medium.

Launching your product first and looking for customers second will leave you dead in the water

Young female entrepreneur taking an online order on her phone, writing down notes while checking her laptop.
Young female entrepreneur taking an online order on her phone, writing down notes while checking her laptop.
Photo: TravelCouples/Moment/Getty Images

Building my list


Founder Stories

You’ll never get results if you quit at the first sign of trouble

Illustration: Emily Eldridge


Founder Stories

I moved cross-country to L.A. knowing only three people. Self-care and ‘play’ through singing helped me connect to communities of wellness.

Photo: Mikel Darling


Founder Stories

Being ready isn’t about perfect timing or your feelings. It’s about preparation.

An illustration of a woman character stepping outside of a briefcase, in search of a new opportunity.
An illustration of a woman character stepping outside of a briefcase, in search of a new opportunity.
Illustration: Fran Caballero


Founder Stories

Corporate jobs were basically free training, but I still had to figure out how to make the jump

Illustration: Evan Weselmann

Maybe she’s not born with it


I thought because I was the one with the ‘it’ factor I had to do it all myself. I was wrong.

Illustration: Kyle Platts

If I were to grow as an entrepreneur, I would need to evolve from my busy-making mindset and become more strategically focused instead.


Learn from these issues and you may be in better shape at your own startup

Photo: Simon Winnall/Getty Images
  1. Underestimating the importance of narrative when fundraising (and expecting a good product and/or solution to speak for itself).
  2. Spreading solutions too thin, and serving many customers poorly instead of a select group very well.
  3. Neglecting to reevaluate and reorganize talent for the startup’s current needs.

Mistake 1: Underestimating the importance of narrative when fundraising


Founder Stories

Today’s entrepreneurs are learning the hard way that building for the long term is the only option

Photo: Paul Bradbury/Getty Images


Founder Stories

Kickstart your company’s culture in a week with this easy framework for early stage companies

Photo: JGalione/Getty Images


Actually, it’s not a great idea to quit your day job

Photo: Angelita Niedziejko/Getty Images

False Belief 1: ‘VC is evil’

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store