The Climate Crisis Won’t Get Fixed Unless Big Companies Step Up
It’s up to companies and their employees to stop paying lip service to the environment and get serious about the climate crisis
Thirty years ago, McDonald’s and the Environmental Defense Fund embarked on what they called “a groundbreaking collaboration to change the way environmental progress” is achieved. They created a template for business-friendly green groups to work with global corporations. EDF helped Walmart develop its landmark sustainability program. WWF helped Coca-Cola protect freshwater. The Nature Conservancy and Dow Chemical came up with tools to help companies invest in nature.
Such partnerships are fine, but they don’t go nearly far enough, particularly when it comes to climate change. At best, they generate modest reductions in greenhouse gas emissions. At worst, they deflect attention from a bigger problem: Most big U.S. companies have failed to do the most important thing they can for the planet, to use their political power to push for smart climate policy.
A new coalition of 10 environmental groups has set out to change that. They were joined just days ago by a new nonprofit called ClimateVoice, the brainchild of Bill Weihl, the former sustainability czar at Google and Facebook.