Number Crunch

The Financial Cost of Hollywood’s Racism

The cost of not giving black films and filmmakers the funding, support, or distribution they deserve

Number Crunch logo in the top right corner, above the text “$10 billion: How much revenue Hollywood loses out on every year by undervaluing Black films and filmmakers Source: McKinsey & Co.” Behind the text is a film slate illustration.

$10 billion: That’s how much the American film and TV industry stands to gain in annual revenues, a 7% increase from the baseline, by addressing racial inequities prevalent in the…