Trend Mill

The Hard Seltzer Bubble Might be Fizzing Out

Is the sun going down on the ‘White Claw Summer’ for the last time?

Photo: White Claw

“There ain’t no laws when you’re drinking claws.”

The now-famous line from the viral video by comedian Trevor Wallace, titled ‘drinks White Claw once’, marked a turning point for the fate of the hard seltzer…