How to Come Up With a Great Idea for a Startup

The first thing you need to do is identify a real problem

Paul Zhao
Marker
Published in
6 min readMar 31, 2019

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Photo: 10'000 Hours/Getty Images

Want to launch a startup? Can’t come up with a good idea? Here’s how you get past that.

Abandon what ye want, all who enter here

The problem with wanting to start a startup is… just that. Your goal is wrong…

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Paul Zhao
Marker

Father, husband, former entrepreneur, corporate PM. I’m constantly looking for diversions to keep the neurons firing, if only a little.