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Was WeWork’s Business a Copy/Paste Job?

Cheni Yerushalmi of Sunshine Suites says Adam Neumann copied his business. Here’s what their story says about the gap between ideas — and execution.

OOver the last decade, as Adam Neumann built the co-working startup WeWork into a global office space juggernaut — and, for one heady interval, the…




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Aaron Gell

Aaron Gell

Medium editor-at-large, with bylines in the New Yorker, Vanity Fair, the New York Times and numerous other publications. ¶

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