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What I Learned From Losing $100,000 on Two Failed Startups

Don’t invest more money, energy, or time than you’re prepared to lose

A young businessman experiences stress late at night at his work station computer.
Photo: PeopleImages/E+/Getty

Over the last five years, I founded and shuttered two startups, losing $100,000 of personal and seed money in the process.

I worked on the first startup — an app that helped diners discover new restaurants — for a year, and…




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Todd Lincoln, MBA

Todd Lincoln, MBA

Stock-market investor, battle-scarred entrepreneur, and fireside philosopher. Creator of Investor’s Handbook:

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