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The Pandemic Gave Blue Apron a Lifeline. Can It Last?
When shutdowns lift, it’ll be competing against unprecedented pent-up demand for eating outside of the home
Published in
8 min readDec 28, 2020
At its peak in 2015–2016, Blue Apron was delivering over eight million meals per month and raking in over $1 billion in annual sales. Within just five…
