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Coronavirus Diaries From the C-Suite

This Company Found a More Humane Way to Treat Essential Workers

How Marcela Sapone, founder of Hello Alfred, pivoted her business in response to the coronavirus

An “Alfred” grocery shopping for a member. Since “Alfreds” are W-2 employees with benefits, Sapone has now found herself in the middle of the debate surrounding the exploitation of gig workers as essential workers. Courtesy of Hello Alfred

Coronavirus Diaries From the C-Suite is a new Marker series where leaders share how the pandemic is affecting




Pop business for the intelligent reader. A publication from Medium.

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Gloria Oh

Gloria Oh

Senior Editor, Medium. Founding Editor of Index. Previously, The Atlantic.

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